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Privacy statement

This Privacy Statement outlines how Purpletravel.co.uk complies with European Union data protection requirements. This statement applies to the entire web site and all other websites associated with this domain. Any changes to these policies will be included on the web site’s homepage and will be included in an updated Privacy Statement.

You can access this Privacy Statement at all times via our homepage and from the bottom of every page by clicking on the appropriate link.

PurpleTravel.co.uk is committed to respecting your privacy. Our web site is designed so that, in general, you can browse without identifying yourself or revealing any personal information. Once you choose to provide us with any information by which you can be identified, you can be assured that it will only be used in accordance with this Privacy Statement.

For your protection, we are registered under the Data Protection Act 1998.

What we collect

We may collect the following information as submitted by you through our website, online forms, in response to emails, online booking requests, confirmed bookings, or any third-party communications channel managed by PurpleTravel.co.uk or any of our trading names: A contact name (you should ensure that you have the consent of any individual's details submitted if they are not your own), phone and fax numbers, email addresses, preferred user name, postcode, other additional information, and your preferred password.

We may also ask that you provide us with information regarding your personal or professional interests, demographics, experiences with our products, and contact preferences. This information will be used in order to provide you with further correspondence about our products and services.

What do we do with the information we gather?

We require the above information to understand your needs and provide you with a better quality of service. We may use this information to improve our products and services, as well as for research purposes.

PurpleTravel.co.uk and our representatives may contact you, either by e-mail, phone, fax or mail, once you have registered your details through our website’s forms, as a result of a booking request, upon confirming your booking, or upon submitting your details.

We may periodically send promotional e-mail about new products, special offers or other information which we think you may find interesting using the e-mail address which you have provided through any channels of communication linked to PurpleTravel.co.uk or any of our trading names. These email notifications will have a clear link to be able to opt out of future email marketing communications.

From time to time, we may also use your information to contact you for market research purposes.

Who we share information with and your choices

By using this website and not advising us to the contrary, you are agreeing that we may use your personal information for the purposes set out in this privacy statement. We will not sell, distribute or lease your personal information to third parties.

By making a booking with PurpleTravel.co.uk, you agree to this privacy statement, as well as that of Hays Travel Ltd.

Upon making a reservation through PurpleTravel.co.uk, where it is required by us to process your booking and ensure that your travel arrangements run smoothly, we need to use the information you provide such as name, address, any special needs/dietary requirements etc. We must pass the information on to the relevant suppliers of your travel arrangements such as your tour operator, airlines, hotels, transport companies etc. The information may also be provided to security or credit checking companies, public authorities such as customs/immigration if required by them, or as required by law.

Usually your tour operator or other principal will pass this information onto their suppliers once we have provided it to them. The tour operator or other principal's use of your information is subject to their policy, both in respect of your booking and any future marketing, and is their responsibility. Please contact them for a copy of this if you would like to see it.

If you think that we have incorrect information or would like a copy of the information we hold about you

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. This fee will not exceed £10 per item requested. If you would like a copy of the information held on you please email:

PurpleTravel.co.uk Administration Department admin@purpletravel.co.uk

If you believe that any information we are holding on you is incorrect or incomplete, please e-mail us as soon as possible at the above address. We will promptly correct any inaccurate information.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

Links to other web sites

Our website may contain links to enable you to visit other websites of interest. However, once you have used these links to leave our site we cannot be responsible for the protection and privacy of any information which you provide whilst visiting these third-part websites, which are not governed by this Privacy Statement. You should exercise caution and look at the Privacy Statement applicable to the web site in question.


To ensure that we carry out your instructions accurately, to help improve our service and in the interest of security, we may monitor and/or record: (1) your telephone calls; (2) customer activities using CCTV recording equipment in and around our premises; and (3) customer transactions and activities on our website. All recordings are and shall remain our sole property.


A cookie is a small piece of text that is stored on your computer as you browse the internet. It contains information that is sent back to a server each time a user returns to a page. It means the server can identify and track the user and save your site preferences.
A cookie helps analyse web traffic or lets us know when you visit a particular site. Cookies allow our web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We may use session, flash or persistent cookies on this website. Session cookies are only stored as a user browses and will be deleted as soon as your browser is closed. Persistent cookies are used to recognise when you visit. They store preferences and are not deleted when you close your browser. Flash cookies are found on devices where Adobe Flash is installed. They are used in the same way as regular cookies.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. This practice is strictly in force.
You may set your web browser to notify you of cookie placement requests or decline cookies completely. You can delete the files that contain cookies - those files are stored as part of your internet browser. This will have a negative impact on the usability of many sites, including PurpleTravel.co.uk.
We use many social media tools on our site to encourage visitor interaction. If you are reading this, their cookies are possibly already set. This information may be collected by other websites to display advertisements tailored to you.
You’ll find more information on cookies here http://www.youronlinechoices.com/uk and http://www.aboutcookies.org/

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